Over the past 6 years, BD Stadia has grown to become the largest in-stadium betting provider in the UK, employing a workforce of over 600 match day staff. Working with some of the biggest names in the online gaming industry at some of the biggest football clubs in the world, BD Stadia are on hand to provide all operational and logistical detail to offer a traditional match day betting service to fans at their stadium.
By operating an in-stadium betting service, customers are able to take advantage of a unique, quick and simple online collection service. This process enables customers to have their in-stadium winnings deposited into an online gaming account within a matter of hours of the final whistle of a match.
In order to print betting slips the company has selected the HSP7000 from international printer manufacturer Star Micronics. A high speed 250mm/s thermal receipt printer combined with 9-pin matrix cheque/validation printer, the HSP7000 offers a versatile printing solution with high resolution 203dpi output.
The printers have so far been installed into a number of premier football clubs including Arsenal, Manchester City, Manchester United, Chelsea and Rangers. As John Lee, Director, BD Stadia, states, “The HSP7000 was chosen as it gave us flexibility in the deployment of the various phases of our project. For our first phase we needed both a thermal printer for transaction reports and the impact printer for stamping two part betting coupons. In the second phase of our project we would need to generate betting receipts of varying complexity and print them quickly to allow as many customers to be served as possible. The HSP7000 allowed us to move from our initial phase to our secondary phase without having to make compromises in our overall solution.”